The Flower Subscription
The Flower Subscription
Fresh flowers, delivered on your schedule. Choose your size and how often you'd like them delivered. Posy at R420 a delivery, Original at R540 a delivery (delivery included). A 10–15% saving versus one-off orders.
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More information
- Choose Posy (16+ stems) or Original (25+ stems), how often you'd like deliveries, and how many — 3, 6, or 12, paid upfront
- Posy at R420 a delivery, Original at R540 a delivery, delivery included in both — a 10–15% saving versus ordering one-off
- A different arrangement each time, delivered to the door in our signature Julep box, with flower care and arranging tips included
- Some flowers arrive 'in bud' (not yet fully open) so they can be enjoyed for longer
- The first delivery comes with a personalised gift card, your message, and a list of the upcoming delivery dates so the recipient knows there's more on the way
- You choose the first delivery date when you order, we schedule the rest. You or the recipient can email the team to change any of the remaining dates
- We currently deliver across Johannesburg, Pretoria, and Cape Town. You can check our delivery areas here

Flower Subscription FAQs
1. About these blooms
How are they packaged?
Our flowers arrive flat-packed, top-to-tail, in our signature Julep box without water. Some flowers may still be closed or ‘in bud’ on arrival. They’re timed to open over a few days, so that you can enjoy them for longer. Your flowers may look a little sleepy after travelling, this is normal. A fresh cut and clean water brings them round within hours.
Do they come with a vase?
Our flowers do not come with a vase.
Who selects the flowers for each subscription delivery?
Our team selects the flowers for each subscription delivery, based on seasonality. We also ensure that the recipient receives a mix of different types of flowers over the subscription, so every delivery is a bit different. If you have specific requests that we need to be made aware of, you're welcome to include them when placing the order (we have a text field for this purpose), and we will do our best to accommodate these.
How do I care for the flowers?
Give each stem a sharp, angled cut 2–3cm from the end (avoid blunt scissors as crushed stems won't absorb water). Place them in a clean vase filled two-thirds with cool water and add the flower food sachet provided. Replace with fresh water every two or three days.
2. Your Gift Card and Personalisation
Can I add a message?
Absolutely. Write a free gift message before you add your product to your cart. It goes on the card inside the box and is sent with their first delivery.
Can I add a photo to my gift card?
Yes, and this is our favourite part. You can upload a custom photo that we'll print on a premium glossy card. We will include your photo alongside the gift message you have provided. We put a lot of effort into our cards as we believe that Julep is here to help you say something.
Will there only be a gift message with the first delivery?
Yes, we typically include your gift message with the first delivery only. If you would like us to include a message with subsequent deliveries, please reach out to us over email with the details, and we will do our best to accommodate.
Will the recipient know they have received a subscription?
Yes. Along with the first delivery, we include a subscription voucher which explains that they have received a subscription, how many more deliveries they should expect, and the scheduled delivery dates. We also explain that they are welcome to reschedule any of the upcoming dates by reaching out to us over email.
If you would prefer for us to exclude this information, please reach out to our team over email.
Will the recipient know how much I spent?
No. We don't include pricing, receipts, or invoices.
3. Delivery, Frequency & Changing Dates
When and where do you deliver?
We deliver Monday to Friday between 13:00 and 16:00 in suburbs within Johannesburg, Pretoria, and Cape Town. We don't service the Cape Winelands or beyond (Somerset West, Stellenbosch, Paarl, Franschhoek) or outlying Gauteng areas (Krugersdorp, Vereeniging, Vanderbijlpark, Heidelberg, Randfontein, Hartebeespoort, Springs, Rayton, Bronkhorstspruit, and Pretoria Rural).
Order before 10:00 for same-day delivery. If you're unsure about your area, check our delivery information or reach out to hello@julep.co.za.
How do you decide on the delivery dates for the subscription?
You (as the sender) decide on the first delivery date. We then schedule the remaining, based on the frequency preferences provided (e.g. weekly, every 2 weeks, monthly). We send a 'subscription voucher' along with the first delivery of flowers, which explains that they have received a subscription, and provides all of the scheduled upcoming dates.
What if we want to change the upcoming dates?
You or the recipient are welcome to email us to reschedule upcoming delivery dates. Simply provide the order number, and the changes you would like us to make, and we will reschedule accordingly.
What if no one's home for delivery?
Please make sure someone is available during afternoon delivery hours (13:00–16:00). If no one is home, our courier will contact you/the recipient or safely leave the box with security or a doorman.
4. Our Guarantee
We commit to take great care in preparing and delivering your order. We deliver flowers in bud so they bloom in your home over 24 to 48 hours. With basic care, they last at least 5 days, guaranteed. If they don't, please let us know and we will resend.
5. More about Julep
Have more questions?
Get in touch at hello@julep.co.za and we'll be happy to help.
Curious about why we started Julep?
We started Julep because we wanted to do something we cared deeply about and that made people’s lives better. The way that we connect with those closest to us means everything to us, and we wanted to create a flower delivery business that delivered the best possible experience for both the sender and receiver. Read our story to find out more.